Sunday, May 5, 2013

The Affiliate’s Guide to Blogging Profits

Last visit to BlogWorld it was amazing to see how many people are not making money with their blog, or at least not fully monetizing their blog for a potential revenue stream. Though some of this information may seem basic to seasoned affiliates and bloggers, the purpose is to help and increase revenue growth and awareness for bloggers of all sizes. Here are a few ways that you can start making money with your personal or business blog.

1.)    Google Adsense
What has been referred to as many as “webmaster welfare”, is sometimes the best solution for beginners. For those just starting out with a blog, or unsure how to start making money, Google Adsense is a good way to start. As a blogger, all you need to do is place a simple line of code on your blog and Google Adsense will place relevant contextual ads on your web site based on your written content. However, since Google is doing all of the work, you will be receiving a small cut for the actual amount of advertising you are given.

2.)    Direct Advertising
One of the best ways (if not the best) to monetize your blog is to create your own on site advertising and to sell these spots yourself. Not only are you in control of what advertisements are on the site, but you are receiving full payment for each spot. The majority of blogs are implementing 125×125 ad spots on their pages for direct advertising.

- An excellent management system for selling ads on your blog is oio publisher. Many top bloggers are using this program to generate revenue monthly.

3.)    Paid Reviews
Once you have an established blog or brand, you may want to start offering services for exposure on your blog, such as a sponsored or paid review/post. The best way to offer paid reviews on your blog is to setup an advertising page for sponsored reviews, or you can also join “sponsored review” networks like ReviewMe and PayPerPost, which will feature your blog in their directory and send you new customers, in exchange for a commission percentage.

4.)    Contextual Advertising
Placing advertising on your site from Google Adsense is a form of contextual advertising, but it is also still also banner advertising and not displayed directly within your written content. There are many advertising networks out there like Kontera, which will find targeted keywords in your blog content and link them to specific advertisers. You are then paid per click to these advertisements.

5.)    Self Managed Content Links
Just like using any advertising network, the less work you have to do, usually the smaller margin you will receive. Instead of using  a company like Kontera, you can purchase a word press plugin (such as wp affiliate pro, which I also use) and manage your own content advertising. The best way to do this would be through affiliate networks and selecting offers that best match your content and linking up related keywords in your blog content.

6.)    Referrals
Depending on your blog niche market, you can earn commissions on referring your readers to other networks or web site. A great example of this is for affiliate marketing. If you refer an affiliate to a network, you can receive a percentage from all commissions they generate for the life of their account. Another example would be to provide your visitors to a service they are billed monthly for, some programs will then pay you a commission every month as long as they remain a subscriber.

7.)    Widget Based Programs
If you currently run a blog that is focused on product reviews or about any type of item sold in stores or online, you may find that “widget based” programs perform best with your blog. Programs like Chitika, WidgetBucks, Shopzilla and TZZ Media will all display relevant advertising on your blog, matching up with your content. Most of these programs pay on a per click basis. As most of these programs are widget based, you will have actual text and picture ads displayed on your blog, rather than just text within your content.

8.)    Contests & Promotions
Though you may not get paid for running contests or promotions on your blog, if you run them correctly, you can be compensated with a prize or additional advertising. Additionally, running contests will also increase your readership, as everyone likes free stuff! (Example: If you are running a niche blog on digital cameras and Nikon or Canon were to offer you a free camera to review and one to give away to your readers, this would be a great form of compensation, while offering great information to your readers.)

9.)    Consulting
One of the best ways for you to get exposure for yourself or your brand name, is through having a well known blog. As your readership and branding grows, you may be able to offer “consulting” services if you become a prominent and very knowledgeable in your niche area. There are many very big name bloggers out there who make all of their money off public speaking or consulting, and have NO advertisements on their blogs.

10.)    Self Branding
As cliché as it may sound, the “self branding” and exposure you can receive from your blog may end up being the most power asset you can receive. Not only are you building up your brand name, and people are rushing to your blog with every new post you write, but you are also becoming an expert in your niche area and advertisers will flock to you. As you gain a bigger presence online, you will also start networking more and more, which will only continue to grow your blog and your bottom line.

The most important thing to remember when trying to make money through blogging, is that it is NOT fast and it is NOT easy. It’s actually one of the slowest ways to make money online, and as a blogger you will need to establish yourself and continue to write quality content. It’s the long term value and connections you will establish over time that can make your blogging experience priceless.

Please contribute to the list with any other advertising options I may have missed or what you have found to be most profitable.

10 Blogger Traffic Tips

In every bloggers life comes a special day - the day they first launch a new blog. Now unless you went out and purchased someone else's blog chances are your blog launched with only one very loyal reader - you. Maybe a few days later you received a few hits when you told your sister, father, girlfriend and best friend about your new blog but that's about as far you went when it comes to finding readers.
Here are the top 10 techniques new bloggers can use to find readers. These are tips specifically for new bloggers, those people who have next-to-no audience at the moment and want to get the ball rolling.
It helps if you work on this list from top to bottom as each technique builds on the previous step to help you create momentum. Eventually once you establish enough momentum you gain what is called "traction", which is a large enough audience base (about 500 readers a day is good) that you no longer have to work too hard on finding new readers. Instead your current loyal readers do the work for you through word of mouth.

Top 10 Tips

10. Write at least five major "pillar" articles. A pillar article is a tutorial style article aimed to teach your audience something. Generally they are longer than 500 words and have lots of very practical tips or advice. This article you are currently reading could be considered a pillar article since it is very practical and a good "how-to" lesson. This style of article has long term appeal, stays current (it isn't news or time dependent) and offers real value and insight. The more pillars you have on your blog the better.

9. Write one new blog post per day minimum. Not every post has to be a pillar, but you should work on getting those five pillars done at the same time as you keep your blog fresh with a daily news or short article style post. The important thing here is to demonstrate to first time visitors that your blog is updated all the time so they feel that if they come back tomorrow they will likely find something new. This causes them to bookmark your site or subscribe to your blog feed.
You don't have to produce one post per day all the time but it is important you do when your blog is brand new. Once you get traction you still need to keep the fresh content coming but your loyal audience will be more forgiving if you slow down to a few per week instead. The first few months are critical so the more content you can produce at this time the better.

8. Use a proper domain name. If you are serious about blogging be serious about what you call your blog. In order for people to easily spread the word about your blog you need a easily rememberable domain name. People often talk about blogs they like when they are speaking to friends in the real world (that's the offline world, you remember that place right?) so you need to make it easy for them to spread the word and pass on your URL. Try and get a .com if you can and focus on small easy to remember domains rather than worry about having the correct keywords (of course if you can get great keywords and easy to remember then you've done a good job!).

7. Start commenting on other blogs. Once you have your pillar articles and your daily fresh smaller articles your blog is ready to be exposed to the world. One of the best ways to find the right type of reader for your blog is to comment on other people's blogs. You should aim to comment on blogs focused on a similar niche topic to yours since the readers there will be more likely to be interested in your blog.
Most blog commenting systems allow you to have your name/title linked to your blog when you leave a comment. This is how people find your blog. If you are a prolific commentor and always have something valuable to say then people will be interested to read more of your work and hence click through to visit your blog.
6. Trackback and link to other blogs in your blog posts. A trackback is sort of like a blog conversation. When you write a new article to your blog and it links or references another blogger's article you can do a trackback to their entry. What this does is leave a truncated summary of your blog post on their blog entry - it's sort of like your blog telling someone else's blog that you wrote an article mentioning them. Trackbacks often appear like comments.

This is a good technique because like leaving comments a trackback leaves a link from another blog back to yours for readers to follow, but it also does something very important - it gets the attention of another blogger. The other blogger will likely come and read your post eager to see what you wrote about them. They may then become a loyal reader of yours or at least monitor you and if you are lucky some time down the road they may do a post linking to your blog bringing in more new readers.

5. Encourage comments on your own blog. One of the most powerful ways to convince someone to become a loyal reader is to show there are other loyal readers already following your work. If they see people commenting on your blog then they infer that your content must be good since you have readers so they should stick around and see what all the fuss is about. To encourage comments you can simply pose a question in a blog post. Be sure to always respond to comments as well so you can keep the conversation going.

4. Submit your latest pillar article to a blog carnival. A blog carnival is a post in a blog that summarizes a collection of articles from many different blogs on a specific topic. The idea is to collect some of the best content on a topic in a given week. Often many other blogs link back to a carnival host and as such the people that have articles featured in the carnival often enjoy a spike in new readers.
To find the right blog carnival for your blog, do a search at

3. Submit your blog to To be honest this tip is not going to bring in a flood of new readers but it's so easy to do and only takes five minutes so it's worth the effort. Go to Blog Top Sites, find the appropriate category for your blog and submit it. You have to copy and paste a couple of lines of code on to your blog so you can rank and then sit back and watch the traffic come in. You will probably only get 1-10 incoming readers per day with this technique but over time it can build up as you climb the rankings. It all helps!

2. Submit your articles to This is another tip that doesn't bring in hundreds of new visitors immediately (although it can if you keep doing it) but it's worthwhile because you simply leverage what you already have - your pillar articles. Once a week or so take one of your pillar articles and submit it to Ezine Articles. Your article then becomes available to other people who can republish your article on their website or in their newsletter.

How you benefit is through what is called your "Resource Box". You create your own resource box which is like a signature file where you include one to two sentences and link back to your website (or blog in this case). Anyone who publishes your article has to include your resource box so you get incoming links. If someone with a large newsletter publishes your article you can get a lot of new readers at once.

1. Write more pillar articles. Everything you do above will help you to find blog readers however all of the techniques I've listed only work when you have strong pillars in place. Without them if you do everything above you may bring in readers but they won't stay or bother to come back. Aim for one solid pillar article per week and by the end of the year you will have a database of over 50 fantastic feature articles that will work hard for you to bring in more and more readers.

I hope you enjoyed my list of traffic tips. Everything listed above are techniques I've put into place myself for my blogs and have worked for me, however it's certainly not a comprehensive list. There are many more things you can do. Finding readers is all about testing to see what works best for you and your audience and I have no doubt if you put your mind to it you will find a balance that works for you.

This article was by Yaro Starak, a professional blogger and my blog mentor. He is the leader of the Blog Mastermind mentoring program designed to teach bloggers how to earn a full time income blogging part time.
To get more information about Blog Mastermind click this link:



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